Xignite’s product, financial data, is in abundant supply all over the world, so there is little chance of competing based on the raw materials provided. But by using well-designed, developer-friendly APIs as a differentiator, Xignite has built a business with more than 1000 customers that make 15 billion API calls a month. Those who seek to find new markets for their data through APIs or who are creating APIs for an internal audience will likely benefit from the principles that Stephane Dubois, Xignite’s CEO, uses to design his company’s APIs.
For starters, Dubois points out that APIs must be adapted to the use case so that the developer gets all they need in a way that minimizes coding efforts. “This is the reason that all API supermarkets have failed,” said Dubois. “One-inch deep and one mile-wide API catalog are frustrating to developers. They will be used as a last resort, but quickly abandoned if an offering comes along that is adapted to the developer and the type of apps they are building.”
When he founded Xignite in 2006, Dubois found that the financial world had a few APIs that were essentially one-size-fits all and worse still, were built based on assumptions that no longer held.
“The kind of APIs offered were data-centric instead of being developer-centric,” said DuBois. “What some vendors did was simply take their old client/server layers and exposed them as APIs. The result was very cryptic and complex systems not easily usable by external developers.”
But there was another larger assumption about these APIs. Most of them were built for an era where the networks were slower and far more expensive than they are today. The previous generation of APIs often assumed that they application was going to store the data, not ask for it over and over again as needed. APIs need to be designed differently given the dramatic reduction in price for network bandwidth and the ability of the cloud to provide fast access to massive amounts of information.
“You have these massive cloud ecosystems like Amazon Web Services, where literally all the FinTech companies are building their products,” said Dubois. “Our service is there as well. We all benefit from the de facto co-location standard. It means that my customers can treat Xignite data like an on-premise database, and that’s exactly what they do.”
Xignite has always focused on how financial data can be used to power many different types of applications, not just trading systems. For that reason the company has attracted broad categories of clients. The first, which makes up the bulk of Xignite’s business are the new generation of FinTech startups such as Wealthfront, Personal Capital, and Betterment. These firms naturally gravitated to Xignite’s APIs, which were far better suited to building applications than the alternatives.
The second category of companies are the groups within the major financial players who are also building a new generation of applications.
“When we started, we had to adapt our APIs rapidly as we understood what our developers wanted,” said Dubois. “But especially with APIs, you must be careful, you must launch with a strong product and use versioning sparingly.” In other words, you need to run an agile process but make sure that the first phase is done in alpha and beta versions that are not widely distributed. When you publish an API for general availability, it must be baked.
When Xignite started in 2006, the demand for financial APIs was still mostly for the previous generation’s applications. Xignite found itself designing new types of APIs and extensions for every deal. But then a wave of FinTech startups provided a huge boost, and now Dubois feels his APIs are mature and ready to support a broad swath of applications.
“We have 80 percent of what most developers need to build mobile apps, personal finance apps, digital wealth management, and new payment systems,” said Dubois. “They can get the same data from other companies but it is a massive pain to build apps with it. Our core innovation is to see APIs as a user interface for developers. We like to think we bring all the empathy and sensitivity that is common in mobile and web interface designers to the task of API design.”
In other words, Xignite is not a financial data company, but a design company. In my view, anyone building an API must see the world the same way in order to have the best chances of success.
Source: Forbes
Partners with ESG Book to Drive Investor Sustainability Engagement
SAN MATEO, Calif., April 12, 2022 /PRNewswire/ -- Xignite, Inc., the leading provider of market data APIs to brokers and wealth managers, announced the launch of a new Environmental, Social and Governance (ESG) data API in partnership with ESG Book, a global leader in ESG data and technology. Xignite's brokerage, wealth, and media customers can now increase user engagement and retention with state-of-the-art sustainability trading products.
As ESG investment has gone mainstream, today's digital investors, institutional investors, and corporations alike require ESG data to help them answer questions that range from a company's workforce diversity to its commitment to a net zero future. In this context, brokers and wealth managers can use ESG data to increase client engagement around their portfolios and differentiate their offerings in a very fragmented marketplace.
"We are thrilled to extend our highly scalable and advanced API platform to include ESG Book's real-time sustainability dataset. With the recent SEC announcement of proposals for climate disclosure, the momentum for sustainability data in the U.S. just keeps on building. If you do not offer ESG data and portfolio analytics to your clients today, you will run into growth and retention challenges," said Stéphane Duboi, the CEO of Xignite.
Dr Daniel Klier, CEO of ESG Book, said: "As capital markets transition towards a more sustainable, net-zero future, demand for accessible, comparable and transparent ESG data has never been higher. We are delighted to be partnering with Xignite, a global leader in API solutions, to deliver our real-time ESG data products to clients at both speed and scale through the latest cloud technology."
Xignite's new ESG API is designed to fast track the launch of ESG powered products. Transparent, well-structured and easy to understand ESG datasets eliminate the need for robust in-house ESG expertise. Advanced screener endpoints further simplify development by eliminating the need to maintain a database.
XigniteGlobalESG API covers a comprehensive universe of public companies domiciled in North America, EMEA, APAC, and Latin America. In addition to ESG scores, this API provides Global Compact scores, involvement data, temperature scores, and raw emissions data.
About Xignite
Xignite is the leading provider of market data API solutions to brokers, wealth managers, and the tech firms who serve them. Xignite has been disrupting the market data industry from Silicon Valley since 2003 when it introduced the first commercial REST API. Today, more than 700 firms use Xignite's APIs more than half a trillion times a month to deliver high-value data to digital investors. Visit xignite.com or follow us on Twitter @xignite.
About ESG Book
ESG Book is a global leader in sustainability data and technology. Through a cloud-based platform, ESG Book makes sustainability data more widely available and comparable for all stakeholders, enables companies to be custodians of their own data, provides framework-neutral ESG information in real-time, and promotes transparency. It counts many of the world's leading financial organisations among its clients, which collectively manage over $120 trillion in assets. www.esgbook.com
04/12/2022
Sales Up 50%. API Volumes Now Exceed Half a Trillion per Month.
Xignite, Inc., the leading provider of market data APIs to brokers and wealth managers, announced that 2021 was a banner year for its business. Xignite experienced more than 50% growth in new client bookings over 2020. Most of this growth was fueled by heavy demand from new brokerage and wealth management applications as more firms entered the business. Xignite also saw a 53% increase in API consumption to a whopping half a trillion requests a month - driven mainly by increased activity from digital investors as they consumed more and more data during the pandemic.
The Digital Investor Revolution was created by the convergence of zero-cost trading, fractional shares, working from home, the pandemic, and the emergence of a new and more powerful generation of retail investors. This has created significant momentum in trading and wealth management, primarily US-based equity and options trading. And it has fueled the entrance of a considerable number of new prominent players in the field, especially embedded finance providers. It all came to light in early 2021 with the Reddit and Gamestop phenomenon. But it has not proven to be short-lived. The transformation could be profound. Indeed Xignite saw its momentum accelerate in Q4-2021, with bookings growth exceeding 310% over the same quarter in 2020.
“Xignite is one of the oldest and most scalable commercial API infrastructures globally. It’s not a surprise that our clients have grown to rely on us for their mission-critical business needs,” says Stephane Dubois, Xignite’s CEO and Founder. “It’s not only the mind-numbing volumes that we have to deal with,” adds Dubois, “It’s also the 4-nine+ level of availability we deliver day in and day out coupled with the awesome market data quality and the high touch responsiveness of our support teams. These metrics matter to large embedded finance firms entering the business or legacy firms migrating to the cloud. They spend tens of millions of dollars entering the business. They don’t want to see it evaporate because of poor data quality or API availability.”
About Xignite
Xignite powers the investing apps and services that enable millions of people to manage their portfolios and trade stocks from a phone or tablet with the industry’s best financial market data APIs. We help more than 700 fintech trading, investment, and analytics firms like Robinhood, SoFi, and Betterment provide digital investors with the market data they need, such as real-time stock prices and company news. Visit xignite.com or follow on Twitter @xignite.
03/10/2022
Xignite, Inc., the leading provider of market data APIs to brokers and wealth managers, announced the launch of a new cryptocurrency data API. Xignite’s brokerage, wealth, and media customers can now increase the value and stickiness of their services to digital investors by taking advantage of the depth and breadth of data offered by this API.
Investment in cryptocurrencies has increased dramatically over the last few years and has proven to draw new investors into the world of trading. As a result, brokerage companies are trying hard to make buying, selling, and holding Bitcoin (BTC), Ethereum (ETH), Dogecoin (DOGE), and other cryptocurrencies as easy as possible for their clients. The XigniteCrypto API is the first to bring together a vast universe of cryptocurrency information alongside the equity, ETF, and option data brokers and fund managers need to offer high-quality services to their clients. It also provides the depth of functionality required for them to engage customers and drive trading activity
“Cryptocurrencies tend to operate in their own world,” said Stephane Dubois, CEO, and Founder of Xignite. “This means that if you want to offer integrated equity, option, and crypto trading or analytics for your clients, you are going to have to cobble up a lot of heterogeneous data from many disparate sources, and that’s a pain,” adds Dubois. “With our new crypto API, you get the depth of coverage, the quality, and the reliability across all asset classes you need to grow your business - all in one integrated solution.”
Xignite’s new cryptocurrency API, XigniteCrypto, provides real-time and historical quotes for over 900 cryptocurrencies, including coins and tokens. It includes unique API endpoints that help firms engage digital investors, using the data and tools they need to make crypto trading decisions, including price alerts, historical charting, currency conversion, and cryptocurrency news.
About Xignite
Xignite is the leading provider of market data API solutions to brokers, wealth managers, and the tech firms who serve them. Xignite has been disrupting the market data industry from Silicon Valley since 2003, when it introduced the first commercial REST API. Since then, Xignite has continually taken advantage of new technologies to help its clients grow their business and serve their customers better by using financial market data effectively. Today, more than 700 firms use Xignite’s APIs more than half a trillion times a month to deliver high-value data to digital investors. Visit xignite.com or follow on Twitter @xignite.
02/15/2022
Xignite, Inc., a cloud-based market data distribution and management solutions provider for financial services and technology companies, announced a new Vendor of Record service for clients subscribing to real-time and delayed market data. The new service vastly simplifies the administration and reporting required by exchanges and often eliminates the need to pay redistribution fees, potentially saving clients thousands of dollars a month.
As an approved Vendor of Record, also called a Service Facilitator, Xignite can redistribute real-time and delayed equities and options pricing data from Nasdaq, New York Stock Exchange (NYSE), Options Price Reporting Authority (OPRA), OTC Markets (OTCM), and the Toronto Stock Exchange (TSX).
Adhering to the complex compliance guidelines required by exchanges is extremely difficult for investment advisers, financial advisers, or order management software providers that need to display real-time or delayed data. Each exchange has its own unique set of regulations and compliance requirements, and clients need to prove that they have control over who receives the data, in what format, and for what use case. Xignite’s Vendor of Record service eliminates the administrative burden of tracking these complex compliance requirements.
The new service utilizes Xignite’s cloud-native Entitlements and Usage Microservices to give firms complete control and transparency of their data consumption and usage. Xignite provides data entitlements, usage tracking, and exchange reporting across various data sets, users, and applications to ensure exchange compliance. Xignite’s new service sometimes eliminates the need to pay expensive redistribution fees. Exchange fees for display data, regardless of the number of users, can cost upwards of $10,000 per month. These high fees are especially difficult for smaller financial firms with just a few real-time data users.
“Maneuvering through the maze of required compliance policies, entitlements, usage tracking, and reporting requirements, and being subjected to frequent audits is no easy feat,” said Vijay Choudhary, Head of Product for Xignite. “Xignite’s mission is to “Make Market Data Easy.” Today’s announcement is another step towards this. We are taking away the administrative burdens and complexity of licensing market data and allowing our clients the freedom to focus on their investment and trading strategies and building innovative products.”
Xignite’s Vendor of Record service is available for professional users with internal and display-only use cases. The service is available now as an add-on service for subscribers of our real-time and delayed equities and options pricing data APIs. These include:
About Xignite
Xignite has been disrupting the financial and market data industry from its Silicon Valley headquarters since 2003 when it introduced the first commercial REST API. Since then, Xignite has continually refined its technology to help Fintech and financial institutions get the most value from their data. Today, more than 700 clients access over 500 cloud-native APIs to build efficient and cost-effective enterprise data management solutions. Visit xignite.com or follow on Twitter @xignite.
09/21/2021
